A total of 477 young people completed the survey. Of these, 96% were residents of Northern Ireland and 73% were female. The average age was 21 years with a standard deviation of 2.4 (range= 9). Eighty-one percent of young people were living in their family home at the time of completing the survey; 3% lived in owned accommodation; 2% lived in student rented accommodation; and 12% lived in privately rented accommodation. Most respondents lived in households with 3-5 people (73%). One in 6 young people reported living with a chronic health condition, 10% reported having experienced symptoms consistent with COVID-19. Most young people reported that they were not shielding themselves or others in their household (96% and 81% respectively). See Berry et al. [12] for further information.
Of the total N=477 survey respondents, N=347 respondents provided at least one free text response (this subsample did not differ significantly from the total sample across relevant demographic factors). Thematic analysis of the each free text question led to the development of subthemes, which pertained to the perceived ‘barriers’ and perceived ‘facilitators’ of social distancing. Perceived facilitators was explored in the context of what is currently helpful to support social distancing and what would further help to support social distancing more (the latter is discussed in brief but full list of subthemes and supporting quotes can be found in Table 3). Subthemes extracted inductively are described under the Capability, Opportunity, and Motivation components, to which they have been conceptually mapped.
Barriers To Social Distancing (Free-text Question 1: Perceived Barriers)
Barrier-related subthemes mapped onto all three COM components, with the exception of physical capability (see Table 1).
Psychological capability
Psychological capability refers to an individual’s knowledge and skills to engage in the behaviour, and includes elements of self-regulation [10]. Three subthemes aligned with psychological capability [42 total comments in total]: 1) ‘Lack of clear guidance about expected behavior’, 2) ‘Challenge of regulating behavior’, and 3) ‘Effect of alcohol on ability to maintain behavior’. The first subtheme relates to the lack of confidence in and understanding of the formal guidelines around social distancing. There was uncertainty about what the instructions to social distance mean in reality, with messages described as “vague” (participant 9), and young people also felt like the messages were contradictory. Moreover, young people reported feeling confused because of the “Changing messages, scattered dissemination of information” (participant 271).
“Working as a key worker with friends, then meeting up with them outside work - it is nigh on impossible to socially distance in work and masks are only just coming in, why would we bother distancing if we go for food after work whenever we have just been closer than distancing in work?” (participant 144)
Regarding subtheme two, young people mentioned that it can be “easy to forget” to keep a distance from others while socialising because it’s not a habit (participant 25). This challenge of opposing entrenched social habits extends to the normative social behaviour people engage in while in the presence of others such as hugging others and shaking hands.
“Habits - i.e. being able to freely hug family members before, reaching for something in a shop where someone is also looking at the same item” (participant 352)
Subtheme three overlaps with subtheme two, capturing young people’s thoughts around alcohol consumption. Some young people felt that alcohol makes it more likely that people will revert to old habits and forget to distance.
“When people simply disregard the rules and get close to you. Alcohol also makes it difficult to stick to social distancing due to the loss of awareness.” (participant 198)
Social opportunity
Social opportunity refers to the impact of an individual’s social and cultural ‘milieu’ on behaviour [10]. One subtheme extracted aligned with social opportunity: ‘Actions of others’ as a disincentive’ [147 comments]. This was the most frequently reported barrier to social distancing and relates to observing other people not keeping their distance from others in public spaces. Being physically around other people who are not following the distancing rules makes it hard for young people to feel compelled to practice social distancing themselves. Seeing friends or other young people not keeping distance from others on social media is also discouraging as it implies that none of their peers are doing it.
“Pubs and restaurants not providing distancing at tables - have only met up with two friends since March, once for a walk and once to chat at a distance in a garden, and I left when the others went inside. Also, Instagram: everyone is posting pictures of themselves all over their friends at parties etc. and it’s so prevalent it sometimes makes me wonder if I’ve just imagined the whole pandemic? Why do I stick so strongly to the guidelines when nobody else I know seems to?” (participant 118)
Physical opportunity
Physical opportunity refers to an individual’s surroundings and physical resources that influence behaviour [10]. One subtheme extracted aligned with physical opportunity [103 comments in total]: ‘Lack of environmental support for social distancing’. Many young people mentioned aspects of their physical environment that make it harder to distance. In particular, young people find it hard to keep a distance in small or busy spaces such as retail environments, friends’ homes, and workplaces.
“Small spaces in shops, corridors, work, friends houses etc... it isn’t always possible to effectively socially distance in certain places. Some people are also not very considerate of your own space” (participant 161)
Some young people also mentioned having to car share as an unavoidable barrier to keeping distance.
“Most of my friends don’t drive so they have to get into my car” (participant 83)
Automatic motivation
Automatic motivation refers to feelings, habits, and ‘innate dispositions’ that affect behaviour [10]. One subtheme extracted was categorized as automatic motivation [71 comments in total]: ‘Absence of physical affection and contact’. The motivation to keep a distance from others was diminished due to young people missing physical affection and contact from friends and family. Young people missed being with friends/loved ones in-person and expressed feeling lonely because of the lack of in-person contact.
“I live in a rural area, and I was the loneliest I have ever been during lockdown. I was almost desperate to get back to Belfast to see my friends and boyfriend, who I hadnt seen in four months.” (participant 315)
Reflective motivation
Reflective motivation refers to the range of more conscious processes such as planning, making evaluations and risk perception [10]. Two subthemes extracted aligned with reflective motivation [21 total comments in total]: 1) ‘Difficulty accepting the pandemic’ and 2) ‘Sense of low risk of transmission/contraction’. With respect to the first subtheme, young people reported that keeping distance can feel unnatural and strange, which influences their motivation to social distance.
“The pandemic being a new, unfamiliar situation in strange circumstances, causing it to feel unnatural to have to stay away from my friends etc., as I am used to closer contact with them - hugs, etc.” (participant 322)
Regarding the second subtheme, a smaller group of young people found it difficult to perceive the risk of not social distancing for reasons including disbelief of the infectiousness and seriousness of COVID-19 and feeling that measures taken such as forming a social “bubble of people to chat” meant they did not have to distance from friends (participant 344).
“The fact that none of my friends or I have ever caught it despite not social distancing. Can be hard to appreciate its importance” (participant 220)
Table 1
Barrier themes clustered under COM-B components and supporting quotes (Q1)
COM-B component | Subtheme | Sample quote |
Psychological capability | Lack of clear guidance about expected behavior Challenge of regulating behavior Effect of alcohol on ability to maintain behavior | “ Vague statements about distancing because people can interpret it in different ways” (participant 9) “It’s just culture that you hug people when you see them so sometimes you get caught up you forget.” (participant 199) “It's difficult when others don't do it or when any alcohol is consumed.” (participant 185) |
Physical capability | - | - |
Social opportunity | Actions of others as a disincentive | “People ignore the regulations and guidance. So if someone passes close to me then it defeats the purpose of me doing it if very few are watching their distance around everyone.” (participant 235) |
Physical opportunity | Lack of environmental support for social distancing | “Too many people in shops, too many people in general, not knowing what way to go in a shop” (participant 202) |
Automatic motivation | Absence of physical affection and contact | “Seeing your friends and family after so long and not being able to hug” (participant 26) |
Reflective motivation | Difficulty accepting the pandemic Sense of low risk of transmission or contraction | “My family, friends, partner. Also, the fact i am sick of hearing the social distancing radio adverts constantly like propaganda. For me, the more i hear it, the less i listen.” (participant 307) “I want to be close to people I care about, to hug them, it's hard if other people don't as it feels pointless especially when transmission is very low” (participant 77) |
Note. ‘-‘ denotes absence of data to support the aligned COM component |
Facilitating Social Distancing (Free-text Question 2: Perceived Supports)
Subthemes related to facilitators to social distancing behaviour were mapped onto all three COM components, with the exception of physical capability (see Table 2).
Psychological capability
Two subthemes aligned with Psychological capability [42 total comments in total]: 1) ‘Clear and consistent guidelines’ and 2) ‘Adapting (pre-pandemic) lifestyle behavior’. Relating to the first subtheme, young people felt that keeping a distance from others in social settings is easier when public spaces like shops have clear instructions about how people are expected to behave and when there is “Consistent guidance from the government on the news and social media” (participant 52). Thus, clarity of instructions was important at a lower, rudimentary level e.g. shopping behaviour, however, there was also the sense that coherent messages from authorities was also important.
“Clearer views and instructions from the government as the people I know have varied knowledge of what’s the most up to date information.” (participant 284)
Some young people reported that adjusting their daily lifestyle by, for instance, “staying at home as much as possible” (participant 287) and only going out when necessary helps them to keep distance by avoiding situations where they need to ensure that they keep a distance from others. A small number of young people also mentioned that adjusting forms of communication with family and friends, for example talking to “friends through social media” and changing the setting of social meetings by “meeting up with friends in quiet parks” (participant 233) helps them to avoid close contact.
Social opportunity
One subtheme extracted aligned with social opportunity [55 comments in total]: ‘Actions of others as an incentive’. Many young people noted that it is easier to keep distance when others also keep distance, and it was felt that others supporting this behaviour by “acting as good role models” (participant 66) encouraged them to practice social distancing. The message underpinning this subtheme compliments the social opportunity barrier previously acknowledged.
“Seeing others distancing make me distance” (participant 124)
Physical opportunity
One broad subtheme extracted aligned with physical opportunity [146 comments in total]: ‘Environmental support for social distancing: cues and space’. This subtheme suggests that physical environment has a large impact on young people’s perceived ability to keep distance and their capacity to remember to keep distance. One element of this subtheme related to how young people felt that environmental cues and reminders and physical prompts facilitated their ability to keep a distance from others and reminded them to keep a distance from others.
“Stickers on the ground, spaced out tables when eating, reminders on social media/billboards etc” (participant 155)
Another aspect of this subtheme related to the need to have adequate space to practice social distancing, which suggested that young people felt that keeping a distance from others is easier when the physical environment aids this, for example by restructuring indoor spaces or meeting others in outdoor settings.
“Meeting outside, or in spaces/restaurants with good safety precautions and spacing” (participant 182)
Automatic motivation
One subtheme extracted aligned with automatic motivation [22 comments in total]: ‘Enforcement and perceived repercussions’. A number of young people also mentioned that they keep distance when they are made to. This primarily related to circumstances when (shop/other) staff enforce it or “implementing laws” (participant 168), in which case the risk of punishment is visible.
“when there are strict rules in shops/ businesses that easily instruct you what to do before entering. However I only actually do it if there is a member of staff at the door reminding everyone to use the soap dispenser.” (participant 321)
Reflective motivation
One subtheme extracted aligned with reflective motivation [95 comments in total]: ‘Awareness of risk of transmission’. Young people frequently mentioned an awareness of risk as a motivation to keep a distance from other in social situations. They reported feeling motivated by a drive to keep themselves or others safe, to avoid deaths and “helping stop the spread” (participant 92). Some said they kept distance because it was “the right thing to do from the news” (participant 228), which may relate to a number of factors including news reports of contagion and death rates, as well as news coverage on government guidelines around social distancing behavior.
“Knowing I’m less likely to make myself/others sick” (participant 64)
A small group of young people also reported feeling more motivated to keep a distance from others in social situations after “Noticing that daily cases of covid are increasing” in their own “council area” (participant 251).
Table 2
Facilitator (existing supports) subthemes clustered under COM-B components and supporting quotes (Q2)
COM-B component | Subthemes | Sample quote |
Psychological capability | Clarity and consistency of guidelines and instructions Adapting (normal) lifestyle behavior (include adapting usual forms of communication) | “Restrictions on everybody, clear and visible instructions” (participant 326) “Limiting how much time I actually spend with people outside my household. The more time you spend with people it’s easy to become used to it and forget about distancing” (participant 268) |
Physical capability | - | - |
Social opportunity | Actions of others as an incentive | “Having friends that are strict as well. If majority of people don’t, it makes you feel self conscious” (participant 15) |
Physical opportunity | Environmental support for social distancing: cues and space | “Rules in shops, tape on floors etc. that give me guides on where I should be standing.” (participant 159) |
Automatic motivation | Enforcement and perceived repercussions of not social distancing | “If it’s a legal requirement” (participant 1) |
Reflective motivation | Awareness of risk of transmission | “The knowledge that it is the right thing to do to keep people safe.” (participant 349) |
Note. ‘-‘ denotes absence of data to support the aligned COM component |
Facilitating Social Distancing (Free-text Question 3: Further Supports Needed)
The final question asked respondents what could be improved or put in place to further facilitate social distancing behaviour. Subthemes for this question were mapped onto all three COM components, with the exception of physical capability and automatic motivation (see Table 3). Subthemes largely complimented the subthemes identified for current/existing facilitators, with regard to greater clarity of guidelines in different social circumstances, increased environmental supports, increased visibility of the supportive behaviour of others, the need for more enforcement of ‘rules’, and the importance of knowing the risks of contagion and contraction.
However, one subtheme, which aligned with reflective motivation, conveyed a different perspective to any of the subthemes described previously [71 comments in total]: ‘Sense that nothing (more) can help’. The comments that led to the development of this subtheme tended to relate to the perspective that there is “nothing that can make it [social distancing] easier” and that distancing from others was “common sense” (participant 183), or indicated an uncertainty about what can further help or the sense that nothing can help.
“Nothing. To be honest I have no ideas on how it could be made easier.” (participant 317)
Table 3
Facilitator (additional supports needed) subthemes clustered under COM-B components and supporting quotes (Q3)
COM-B component | Subthemes | Sample quote |
Psychological capability | Clear and consistent guidelines Adjusting lifestyle and social activities | “Clearer guidelines. There are too many contradictions about!” (participant 177) |
Physical capability | Environmental supports to facilitate and encourage behaviour | “Perspex glass divisions in indoor spaces, areas marked with tape outside, maybe a technological reminder that youre standing too close to someone? Like an app” (participant 305) |
Social opportunity | Supportive beliefs and values of others | “If everyone had the same goal in mind. Lots of people don’t believe in the virus or in the prevention measures” (participant 130) |
Physical opportunity | - | - |
Automatic motivation | - | - |
Reflective motivation | Enforcement of rules with repercussions Increasing awareness of the benefits versus risks Sense that nothing (more) can help | “More clear or strict guidelines, if it is necessary. If everyone is forced to do it, then it would be easier.” (participant 139) “More public understanding of the severity of coronavirus. Most people are bored of it now and seem to act like it doesn’t exist anymore.” (participant 158) “Nothing it’s always going to be hard” (participant 68) |
Note. ‘-‘ denotes absence of data to support the aligned COM component |