The impact of COVID-19 pandemic and accompanying lockdown on weight management cannot be disregarded. A recent systematic review reported an increase in the BMI by 11.1–72.4% in individuals > 16 years following COVID-19 lockdown during the period March to May 2020 [32]. Furthermore, both (Ozempic®) and (Saxenda®) have a rising popularity in weight loss practices that was marketed over different online platforms.[11] Consequently, this study aimed to evaluate Jordanian population knowledge, awareness and practices towards using antidiabetic agents in weight loss.
Up to the authors’ knowledge, this is the first study performed in Jordan and recording the use of antidiabetic agents for weight loss. The medications to be investigated for their use were selected following observations of social media users mentioning them as potential weight loss agents.
In this study, 18.8% of our study participants used (Saxenda®) and most probably without medical advice. This could be attributed to the possibility of self-medication that is not uncommon in Jordan [33]. Changes in body weight were also comparable 8.6 ± 6.7kg compared to 6.22 ± 3.3kg [34]. On the contrary, a previous study that compared the prescription of anti-obesity medication before and after COVID-19 pandemic reported a 28.2% prescribing of Liraglutide (i.e. (Saxenda®) [34].
Metformin that is licensed under the name (Glucophage®) demonstrated a profound effect in weight loss, yet, not FDA approved for this purpose [35]. Massive literature is available about the beneficial impact of metformin in weight reduction, especially, in people with insulin resistance[18, 36]. Added to the fact that metformin is the first line to treat type 2 diabetes and Jordanian population has one of the highest percentages of diabetic patients [7, 37]. This could be a justification for the superior knowledge about metformin efficacy in weight loss as people might have encountered this in reality. For instance, a mean loss of 5.8 ± 7.0 kg was observed when metformin was administered to non-diabetic patients with a BMI ≥ 27 kg/m2 [36]. This decrease is comparable to the mean ± SD weight loss in this study 6.22 (± 3.3) kg. However, the overall knowledge score was considered poor (6.6 ± 3.03) which might be due to people relying on different sources for medical information other than healthcare providers such as social media (51.4%) [38].
In contrast to a previous findings, respondents generally demonstrated good knowledge about FDA approvals for the selected antidiabetic agents commonly used for weight loss. The highest was for (Mounjaro®) with a knowledge score of 85.91% [39]. However, both studies reported participants’ opinion about regulatory agencies supervision as insufficient [39]. On the other hand, the participants of this study demonstrated fairly superior knowledge about the use of (Ozempic®) and (Saxenda®) in weight loss (47.27%, 44.55%, respectively) compared to another study conducted on Saudi population (33%, 31.8%, respectively) [40]. Overall, humble knowledge was demonstrated in both studies regardless of the high prevalence of obesity.
Albeit pharmacies are the main source for obtaining weight loss medications, a 29.2% of study participants who used antidiabetics for weight loss declared that they purchase these medications over Facebook® pages and 14.6% from other unrecognized sources. Similarly, a recent content analysis of TikTok® users search about (Ozempic®) for the purpose of weight loss showed that it was viewed hundreds of millions times [41]. This confirms peoples’ main source of information being the social media platforms [38]. However, this might impose certain degree of health risk due to the absence of regulatory authorities’ supervision for the items being sold over these platforms [42].
Female gender was one of the predictors of knowledge and attitude scores (P < 0.001). These results supports previous research findings by Tsai et. al that reported poor weight loss perception OR = 0.36) and attempted weight loss (OR = 0.39) by men [43]. Additionally, 3.1% of women have reported willingness to use prescription pills to lose weight compared to 0.5% in men [43]. Whereas in this study, (n = 38/48), 79.16% of antidiabetic medication users for weight loss are female. In agreement with Almubarak et. al findings, men showed poor attitude compared to women when it comes to weight loss strategies [44]. Dieting (87.5%) and exercising (83.3%) were the most common practices to lose weight in conjunction to medications which is comparable to a report published about Saudi female attitudes and practices in weight management [45].
Unsurprisingly, having a chronic disease was a significant predictor of knowledge concerning anti-diabetic drugs used for weight loss (P = 0.025). This was anticipated due to the patients’ experience who might have used these antidiabetics in the past to treat diabetes, and they might have encountered weight loss as a form of side effect [46]. Furthermore, using antidiabetic agent in the last 12 months to lose weight was a significant predictor of both knowledge and attitude (P = 0.001, P = 0.03, respectively). This also could be justified by encountering both weight loss and browsing online databases for medical information. However, 58.3% declared that they do not consult their doctors before utilizing these medications to lose weight. This practice is alarming due to the possibility of being administered these medications in presence of precautions and/or contraindications to use.
Respondents were stratified according to their BMI, and the knowledge and attitude predictors were assessed accordingly. We found that BMI significantly predicts the knowledge about antidiabetic medications in weight loss practices (P = 0.002). This could be justified by that people with BMI indicating overweight or obesity is trying to utilize different methods to lose weight which led to be more educated about the off-label uses [47, 48].
In general, participants’ attitude both who used or did not use these medications was neutral. This could be explained by the limited use of these medications, especially, that only 12.3% of the study participants use it. It was surprising that despite the rigorous supervision by regulatory authorities in Jordan, respondents had a negative attitude towards the level of supervision about these medications (191, 49.1%). This could be ascribed to the advertisement that blew the social media platforms about using these medications for weight loss, especially, by celebrities and bloggers [41]. The percentages of respondents who got these medications from sources other than legalized suppliers i.e. pharmacies, supports this interpretation besides difficulty obtaining them by (36, 75.0%). This combination of findings provides some support for the conceptual premise that dispensing medications for off-label use needs to be controlled to guarantee maintaining safe and sufficient national drug supply. Especially, there are worldwide press reports about shortages in GLP-1 receptor agonists.
Both (Mounjaro®) and Wegovy® are not licensed yet in Jordan. As a result and due to the social media propaganda, people started to either smuggle these products from other countries or to fake others such as (Ozempic®) and (Saxenda®) due to shortages by adding insulin instead [27]. This is rather difficult to supervise by regulatory authorities, especially, if the quantity being smuggled is small. Thus, educating the public about the harm of receiving these medications without regulatory supervision might place them at risk of developing severe adverse effects. However, more research on this topic needs to be undertaken before the association between medications smuggling and its influence on consumers’ health. Moreover, there is abundant room for further studies to investigate the influence of social media on consumers’ behavior in purchasing medications in general. Then, a special focus on weight loss medications.
Limitations to this study is that most of respondents were from central of Jordan who might have better access to the internet compared to other areas as the questionnaire was distributed online.