As an applied research in terms of purpose and a survey study in terms of nature, the current study was carried out using the questionnaire approach in the statistical year 2022. In addition, in order to more closely examine the third part of the questionnaire (i.e., high costs of medical centers), a number (N=15) of physicians, personnel, and owners of medical centers and professors of Tehran University of Medical Sciences were interviewed, who confirmed the final results of this section.
The research statistical population (in the section of ordinary people) consisted of all people referring to the CT scanning department in Tehran city, with their number being 100 people. The statistical sample of this department was determined based on Morgan's sampling table and 80 people were estimated to be selected by the use of the simple random sampling method.
A questionnaire was used as the tool for the data collection. It was a researcher-made questionnaire containing 15 questions with closed answers, which includes two parts: the first part containing demographic questions (the first part of the questionnaire) related to the respondents’ general characteristics, e.g., gender, marital status, age; and the second part containing component-based attitudinal questions. According to the statistical sample, 80 questionnaires were distributed. However, in the initial review of the questionnaires, it was found that 70 people answered the questionnaire correctly and completely, and their data were used in the research analysis.
A ranking scale was used to rank the research data. In this approach, the respondent is asked to indicate his/her agreement or disagreement with each item based on a spectrum. This scale makes it possible to determine the respondent’s sensitivity, reasoning, and belief. A 5-point Likert scale was used in the questionnaire, with the values of the scale factors ranging from completely disagree (1) to completely agree (5).
3.1. Questionnaire Validity and Reliability
3.1.1. Questionnaire Validity
In this study, the content validity method was used to determine the questionnaire validity, as it is common to use this method in studies where the respondents must understand the influencing factors and answer the questionnaire questions according to their perception of these variables.
Given that the research tool was a questionnaire, subjects such as appropriate appearance, legible typing, number of questions, how to write and use appropriate words, accurate translation, grammatical points according to the culture, and grammatical structure were considered in this study. Finally, for face validity, the questionnaires were presented to several expert professors in the field of health economics and relevant doctors, and their opinions on them were asked and applied, and after taking the corrective measures, the questionnaires were approved.
3.1.2. Questionnaire Reliability
Reliability refers to the feature that if the measurement tool is given to the groups of people in the same conditions several times in a short period of time, the results will be close to each other. To measure the reliability, we used an index called “reliability coefficient”, and its size usually varies in the interval [0,1]. A reliability coefficient of 0 indicates no reliability and a reliability coefficient of 1 indicates complete reliability (Khaki, 2000).
The researcher can ask questionnaire questions to a few people using a preliminary research. If people in the same conditions give the same answers to the questions questionnaire, it can be said that the questionnaire questions have a good reliability (Sarmad et al., 2007). In this study, Cronbach's alpha coefficient was used to check the reliability of the measurement tool (the spectra).
This method is used to calculate the internal consistency of the measurement tool that measures different characteristics. To calculate the Cronbach's alpha coefficient, first, the variance of the scores of each subset of the questions and the total variance must be calculated. Then, using Cronbach's alpha coefficient formula, the alpha coefficient values are calculated. The Cronbach's alpha values derived and the number of questions of each index and the entire questionnaire are presented in Table 2.
Table 1. Cronbach's alpha values and the number of questions of each index and the entire questionnaire.
Index
|
Number of questions
|
Cronbach’s alpha coefficient
|
Physician-induced demand
|
Patient’s low information
|
5
|
0.816
|
Physician’s high information
|
5
|
0.708
|
High costs of HPOs
|
5
|
0.719
|
Entire questionnaire
|
15
|
0.748
|
Resource: research findings
The coefficient derived indicates the reliability of the questionnaire.
3.2. Conceptual Model of Research
The conceptual model of this research was proposed by applying theoretical foundations and based on the research model used in Sabatini Dwyer and Liu (2014) and the results of Keyvanara et al. (2013) and (2013). In this model, the factors affecting the physician-induced demand are considered as the independent variables and the physician-induced demand is also considered as the dependent variable.
According to the relationships between the variables of the research conceptual model, the following three hypotheses can generally be proposed:
The first hypothesis. Patient’s low information is positively correlated with physician-induced demand.
The second hypothesis. Physician’s high information is positively correlated with physician-induced demand.
The third hypothesis. High costs of healthcare provider organizations (HPOs) is positively correlated with physician-induced demand.
3.3. Data Analysis Method
The research method used in this study is survey-descriptive, and it is of applied type in terms of goal. In this research, descriptive and inferential statistics were used to analyze the information extracted from the questionnaire. In the descriptive part, the subjects’ demographic characteristics, including gender, marital status, and age, are determined through frequency and percentage tables, as well as the mean and standard deviation; and in the inferential part, the data normality is obtained through the use of the Kolmogorov-Smirnov test. Then, the hypotheses will be analyzed using the Pearson correlation parametric test through the SPSS statistical analysis software.
3.4. Research Findings
3.4.1. Research Descriptive Findings
The subjects’ gender status is presented in Table 2 and draw in Figure 1, according which 57.1% of the subjects were men and 42.9% were women.
Table 2. Subjects' gender status
Gender
|
Frequency
|
Percentage
|
Cumulative frequency
|
Male
|
40
|
57.1
|
57.1
|
Female
|
30
|
42.9
|
100
|
Total
|
70
|
100
|
100
|
Resource: Research findings.
The subjects’ marital status is presented in Table 3 and draw in Figure 2, as it can be seen that 20% of the subjects are single and 80% married.
Table 3. Subjects' marital status.
Marital status
|
Frequency
|
Percentage
|
Cumulative frequency
|
Single
|
14
|
20
|
20
|
Married
|
56
|
80
|
100
|
Total
|
70
|
100
|
100
|
Resource: Research findings.
Table 4 and Figure 3 present the subjects’ condition in terms of age by gender, according to which the age of men (with an average of 41.08 years) is greater than the age of women (with an average of 38.8 years).
Table 4. Subjects’ age by gender status.
|
Gender
|
Number
|
Mean
|
Standard Deviation (SD)
|
Standard error
|
age
|
Male
|
40
|
41.09
|
5.82
|
0.92
|
Female
|
30
|
38.8
|
4.37
|
0.79
|
Resource: Research findings.
Table 5 lists the mean scores of the subjects in the research main variables, i.e., patient’s low information, physician’s high information, and high costs of HPOs. As can be seen, the mean scores derived are higher than the average score, i.e., 3, and on the other hand, the mean scores derived for men and women are almost identical.
Table 5. The mean scores of the subjects’ responses in terms of the variables of patient’s low information, physician’s high information, and high costs of HPOs, by gender.
|
Gender
|
Number
|
Mean
|
Standard Deviation (SD)
|
Standard error
|
Patient’s low information
|
Male
|
40
|
3.52
|
0.6
|
0.09
|
Female
|
30
|
3.48
|
0.51
|
0.09
|
Physician’s high information
|
Male
|
40
|
4.15
|
0.40
|
0.06
|
Female
|
30
|
4.16
|
0.51
|
0.09
|
High costs of HPOs
|
Male
|
40
|
3.76
|
0.76
|
0.12
|
Female
|
30
|
3.74
|
0.82
|
0.15
|
Resource: Research findings.
3.4.2. Research Inferential Findings
Before analyzing each of the hypotheses, the Kolmogorov-Smirnov test was used to measure the data normality, and the results are listed in Table 6.
Table 6. Results of Kolmogorov-Smirnov test to measure the data normality.
Index
|
Patient’s low information
|
Physician’s high information
|
High costs of HPOs
|
Number
|
70
|
70
|
70
|
Kolmogorov Smirnov's z-statistic
|
0.885
|
1.265
|
0.846
|
Significance level
|
0.413
|
0.081
|
0.472
|
Resource: Research findings.
As can be seen in Table 6, a significance level greater than 0.05 has been derived for all the variables, indicating that according to the z-statistic, each of the variables of patient’s low information, physician’s high information, and high costs of HPOs are statistically significant are in a normal. Therefore, parametric tests can be used in the analysis of each hypothesis.
3.4.2.1. Analysis of Research Hypotheses
A) Analysis of the first hypothesis
Patient’s low information is positively correlated with physician-induced demand.
In order to investigate the relationship between the patient's lack of information and the physician-induced demand, Pearson's correlation test was used, the results of which are listed in Tables 7 and 8.
Table 7. Mean and standard deviation of the variables of patient’s low information and physician-induced demand in the subjects.
|
Mean
|
SD
|
Number
|
Physician-induced demand
|
3.50
|
0.56
|
70
|
Patient’s low information
|
3.63
|
1.2
|
70
|
Resource: Research findings.
Table 8. Pearson's correlation coefficient between the variables of patient's low information and physician-induced demand.
|
Patient’s low information
|
Physician-induced demand
|
Pearson correlation
|
0.350
|
Significance level
|
0.003
|
Number
|
70
|
Resource: Research findings.
As can be seen in Table 8, the Pearson correlation coefficient between the variables of physician-induced demand and patient's low information was obtained as r = 0.350, provided that P<0.01. Therefore, it can be said that the correlation between these two variables is significant with a confidence level of 99%. Therefore, considering the positive correlation coefficient, it can be concluded that patient’s low information leads to an increase in the physician-induced demand and vice versa. Therefore, hypothesis H1 is confirmed and hypothesis H0 is rejected, and the first hypothesis of the research is confirmed.
B) Analysis of the second research hypothesis
Physician’s high information is positively correlated with physician-induced demand.
Pearson correlation test is used to investigate the relationship between physician’s high information and physician-induced demand, the results of which are presented in Tables 9 and 10.
Table 9. Mean and standard deviation of the variables of physician’s high information and physician-induced demand in the subjects.
|
Mean
|
SD
|
Number
|
Physician-induced demand
|
3.50
|
0.56
|
70
|
Physician’s high information
|
3.63
|
1.2
|
70
|
Resource: Research findings.
Table 10. Pearson's correlation coefficient between physician’s high information and physician-induced demand.
|
Physician’s high information
|
Physician-induced demand
|
Pearson correlation
|
0.465
|
Significance level
|
0.000
|
Number
|
70
|
Resource: Research findings.
As can be seen in Table 10, Pearson's correlation coefficient between the variables of physician's high information and physician-induced demand is r 0.465, provided that P<0.01. Therefore, it can be said that the correlation between these two variables is significant with a confidence level of 99%. Therefore, according to the positive correlation coefficient, it can be concluded that as the physician's information increases, the physician-induced demand increases, and vice versa. Therefore, hypothesis H1 is confirmed and hypothesis H0 is rejected, and the second hypothesis of the research is confirmed.
C) Analysis of the third research hypothesis
High costs of healthcare provider organizations (HPOs) is positively correlated with physician-induced demand.
Pearson correlation test was used to investigate the relationship between the high costs of HPOs and the physician-induced demand, the results of which are listed un Tables 11 and 12.
Table 11. Mean and standard deviation of the variables of high costs of HPOs and the physician-induced demand in the subjects.
|
Mean
|
SD
|
Number
|
Physician-induced demand
|
3.50
|
0.56
|
70
|
High costs of HPOs
|
3.47
|
1.17
|
70
|
Resource: Research findings.
Table 12. Pearson's correlation coefficient between the variables of high costs of HPOs and physician-induced demand.
|
High costs of HPOs
|
Physician-induced demand
|
Pearson correlation
|
0.463
|
Significance level
|
0.000
|
Number
|
70
|
Resource: Research findings.
As can be seen in Table 12, the Pearson correlation coefficient between the variables of high costs of HPOs and physician-induced demand is equal to r = 0.463, provided that P<0.01. Therefore, it can be said that the correlation between these two variables is significant with a confidence level of 99%. Therefore, according to the positive correlation coefficient, it can be concluded that as the costs of HPOs increases, the physician-induced demand increases, and vice versa. Therefore, the hypothesis H1 is confirmed and the hypothesis H0 is rejected, and the third hypothesis of the research is confirmed as well.