Quantitative Data
To collect the quantitative data for this empirical research, a questionnaire was designed based on the findings of the literature review. Quantitative questions were randomly distributed, through an online survey, to three hundred and fifty Bangladeshi undergraduates studying in different disciplines of Bangladeshi public and private universities. Among them, 311 Bangladeshi undergraduates submitted their responses. The analysis of the quantitative data based on the survey questions (see ‘Appendix 1: The Questionnaire) is presented below:
Among the 311 responses, 178 (57.23%) respondents came from the Bangla medium. 49 (15.75%) came from the English version and 53 (17.04%) from the English medium. The remaining 31 (9.96%) respondents came from the Madrasa medium. 125 respondents were from Southeast University (SEU), 70 from North South University (NSU), 20 from Dhaka University (DU), 20 from BRAC University, 16 from United International University (UIU), 13 from East West University (EWU), 11 from Independent University Bangladesh (IUB), 12 from Jahangirnagar University (JU), 6 from Jagannath University (JnU), 6 from American International University Bangladesh (AIUB), 4 from University of Liberal Arts Bangladesh (ULAB), 2 from World University Bangladesh (WUB), and 1 from Dhaka International University (DIU), 1 from Bangladesh University (BU), 1 from Manarat International University, 1 from Northern University (6 responders mistakenly mentioned the names of their colleges which were later corrected). These respondents are studying in the disciplines of BBA, English, CSE, EEE, Economics, Bangla, Pharmacy, Architecture, and Journalism. Therefore, it is evident that the 311 respondents came from different disciplines of the public and private universities of Bangladesh (initially 350 tertiary level students were given the ‘Google Form’, and finally 311 responded).
Among 311 respondents 52 (16.72%) were in their first year, 91 (29.26%) in their second year, 58 (18.64%) in their third year, 97 (31.18%) in their fourth year and 13 (4.18%) were in their fifth (or above) years. 42 (13.50%) respondents stated that they were involved in different part-time jobs, 3 (0.96%) in full-time jobs, and the rest 266 (85.54%) were not involved in any jobs. Among the 45 respondents who were in different part-time and full-time jobs, 43 (95.55%) admitted that they suffered in their professional lives as they did not know how to give formal oral presentations.
To evaluate the perceptions of Bangladeshi undergraduates fourteen closed-ended questions were asked in the questionnaire. The results are presented below:
Table 1
The perceptions of Bangladeshi undergraduates regarding their Formal Presentations
Closed-ended questions | Always | Often | Sometimes | Rarely | Never |
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1. To achieve a clear focus and consistency, do you carefully design the beginning, middle and ending of your presentation? | 97 (31.18%) | 131 (42.12%) | 68 (21.86%) | 18 (5.74%) | - |
2. Do you collect updated, relevant and dependable data, statistics, testimonials or case studies to build your arguments to persuade your audience? | 72 (23.15%) | 147 (47.26%) | 78 (25.08%) | 14 (4.50%) | - |
3. Do you utilize adequate and appropriate visual aids and multimedia to clarify and emphasize the crucial elements of your presentation? | 48 (15.42%) | 134 (43.08%) | 126 (40.54%) | 3 (0.96%) | - |
4. Do you anticipate and predict the questions that might arise from the audience and prepare the answers in advance? | 58 (18.64%) | 110 (35.36%) | 117 (37.65%) | 15 (4.82%) | 11 (3.53%) |
5. Do you practice/rehearse your formal presentation several times to check whether you can utilize the allotted time effectively or not? | 86 (27.65%) | 121 (38.91%) | 71 (22.82%) | 33 (10.62%) | - |
6. Do you start your presentation with an interesting opening to draw the attention of the audience? | 40 (12.86%) | 144 (46.31%) | 98 (31.51%) | 20 (6.42%) | 9 (2.89%) |
7. Do you use simple and conversational language to illustrate real life examples to explain your points? | 65 (20.90%) | 135 (43.41%) | 93 (29.91%) | 4 (1.29%) | 15 (4.82%) |
8. Do you utilize a positive and welcoming body language to enhance the impact of your presentation? | 76 (24.43%) | 124 (39.87%) | 107 (34.42%) | 2 (0.64%) | 2 (0.64%) |
9. During your presentation, do you change the pace and tone or utilize pauses to emphasize the vital points? | 44 (14.15%) | 92 (29.58%) | 112 (36.01%) | 41 (13.18%) | 22 (7.08%) |
10. Do you monitor the verbal and nonverbal reactions of the audience and address them accordingly? | 45 (14.46%) | 88 (28.30%) | 110 (35.36%) | 31 (18.97%) | 37 (11.89%) |
11. Do you have back-up plans if there are any technical or technological issues or malfunctions? | 50 (16.08%) | 114 (36.65%) | 126 (40.51%) | 15 (4.82%) | 6 (1.93%) |
12. Do you intentionally repeat the major points several times to reinforce the focus of your presentation? | 33 (10.61%) | 111 (35.36%) | 110 (35.35%) | 47 (15.16%) | 10 (3.22%) |
13. Do you conclude your presentation with an inspirational note and a strong call to action? | 50 (16.08%) | 117 (37.62%) | 101 (32.48%) | 42 (13.51%) | 1 (0.32%) |
14. Do you utilize the question-answer session not only to clarify the audience's confusions but also to reinforce the central message of my presentation? | 52 (16.72%) | 117 (37.62%) | 101 (32.48%) | 38 (12.22%) | 3 (0.96%) |
In the questionnaire, there is an open-ended query where the respondents are asked to mention some additional techniques that they apply to increase audience engagement in their formal presentations. 186 responses are received in total. They emphasized maintaining a balance between seriousness and humor to establish an effective environment for presentation. They opine about the precision and concreteness of the language; therefore, they prefer audio-visual or multimedia aids. Furthermore, they share their ideas about the importance of sharing personal anecdotes which connect the audience deeply. A number of the respondents argue that a presenter should know how to use similes, analogies, and metaphors to enrich the graphic quality of their oral speech. Some added that it is essential for a presenter to utilize trendy issues to evoke the audience’s interest. A number of the respondents state that the proper and balanced combination of ethos, pathos, and logos is crucial to achieve the strength of any persuasive argument.
An analysis of the questionnaire data reveals a collective perception of Bangladeshi undergraduates that they are taking every step necessary to enhance their formal presentations; however, they are not achieving their expected results. The collective disappointment can be recapitulated in one of the 186 open-ended feedbacks, where a respondent comments, “I do everything right, but when I stand for presentations, everything goes wrong.” Therefore, there are certain gaps between the perceptions and the practices of Bangladeshi undergraduates.
To identify this gap, 140 tertiary-level learners were randomly selected (who were studying in different disciplines of Bangladeshi public and private universities) and their coursework-related formal presentations were observed and assessed. Among 140 presenters whose formal presentations were observed, 21 (15%) were from the Bangla medium, 59 (42.4%) from the English version, 44 (31.4%) from the English medium, and 16 (11.2%) from the Madrasa medium. All of them were studying in different disciplines of different public and private universities in Bangladesh where the medium of instruction was English. The presenters who came from the English medium demonstrated better only in pronunciation and fluency. On the basis of overall performances, presenters from different backgrounds almost performed similarly, and most of them demonstrated almost the same shortcomings and mistakes. According to this study, presentation performances were not influenced by the pre-university medium of instructions.
31 (22.1%) presenters were studying in Southeast University, 29 (20.8%) in University of Liberal Arts Bangladesh, 29 (20.8%) in Jagannath University, 25 (17.8) were studying in BRAC University, 21 (15%) in Dhaka University, 15 (10.8%) in Jahangirnagar University, and 15 (10.7%) were studying in in Eastern University. The overall performances of the presenters from all the universities (regardless of public or private) were not so different from one to another. Almost identical mistakes and weaknesses can be identified among all the presenters.
Among the presenters, 41 (29.3%) were studying in their first years, 20 (14.3%) in the second years, 33 (23.6%) in the third years, 36 (25.7%) in the fourth years, and 10 (7.1%) were studying in the fifth years or above. The overall performances of the fourth- or fifth-year presenters were hardly any better than those of the third- second, or first-year presenters. Therefore, the performances did not improve much from the first-year presenters to the last-year presenters. It was observed that the presenters could not enrich themselves much regarding their formal presentation skills.
All of them presented their formal presentations in English. The assessment rubrics and results are presented below:
(SA = Strongly Agree; A = Agree, N = Neutral, D = Disagree, SD = Strongly Disagree)
Table 2
The Assessment Result of the Formal Presentation Observations
Assessment Rubrics | SA | A | N | D | SD |
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1. The presenter started the presentation with an interesting opening and drew the attention of the audience. | 7 (5%) | 11 (7.9%) | 70 (50%) | 48 (34.2%) | 4 (2.9%) |
2. The presenter used simple and conversational language to illustrate real life examples and to explain the points. | 17 (12.1%) | 33 (23.6%) | 86 (61.4%) | 3 (2.1%) | 1 (0.8%) |
3. The presenter had a clear focus and maintained consistency. | 11 (7.9%) | 29 (20.7%) | 40 (28.5%) | 31 (22.3%) | 29 (20.7%) |
4. The presenter maintained a positive and welcoming body language. | 17 (12.1%) | 48 (34.2%) | 70 (50%) | 3 (2.2%) | 2 (1.5%) |
5. The presenter successfully designed the beginning, middle and ending of the presentation. | 17 (12.1%) | 10 (7.1%) | 23 (16.4%) | 49 (35%) | 41 (29.2%) |
6. The presenter collected updated, relevant and dependable data, statistics, testimonials or case studies to build arguments. | 47 (33.6%) | 13 (9.3%) | 21 (15%) | 34 (24.2%) | 25 (17.8%) |
7. The presenter utilized adequate and appropriate visual aids and multimedia to clarify and emphasize the crucial elements of the presentation. | 11 (7.9%) | 23 (16.4%) | 21 (15%) | 48 (34.2%) | 37 (26.4%) |
8. During your presentation, the presenter modulated the pace and tone and utilized pauses to emphasize the crucial points. | 10 (7.1%) | 18 (12.8%) | 40 (28.5%) | 70 (50%) | 2 (1.5%) |
9. The presenter monitored the verbal and nonverbal reactions of the audience and addressed them accordingly. | 7 (5%) | 11 (7.9%) | 17 (12.1%) | 57 (40.7%) | 48 (34.2%) |
10. The presenter intentionally repeated the major points several times to reinforce the focus of the presentation. | 33 (23.6%) | 40 (28.5%) | 18 (12.8%) | 48 (34.2%) | 1 (0.8%) |
11. The presenter utilized the allotted time effectively. | 11 (7.9%) | 11 (7.9%) | 17 (12.1%) | 64 (45.7%) | 37 (26.4%) |
12. The presenter concluded the presentation with an inspirational note and/or a strong call to action. | 10 (7.1%) | 29 (20.7%) | 18 (12.8%) | 66 (47.1%) | 17 (12.1%) |
13. The presenter utilized the question-answer session to clarify the audience's confusion and to reinforce the central message of the presentation. | 32 (22.8%) | 16 (11.4%) | 31 (22.1%) | 39 (27.8%) | 22 (15.7%) |
Among the selected presenters, 50% started their formal presentations in generic ways which was not enough to draw the attention of the audience, a large number (almost 37%) could not attract the audience at the beginning at all. However, almost all of them (97%) used natural conversational language. 43% of presenters did not have a clear focus in the presentation and they suffered to maintain the consistency of their deliveries. More than half of them could not take advantage of their body language. More than 64% of presenters could not design a proper structure which had a clear beginning, detailed middle and satisfactory ending. 42% of them could not strengthen their formal presentation with updated and relevant information or statistics. More than 60% of the presenters could not establish their points in spite of having multimedia slides. Almost 80% of them delivered their presentations in a flat voice (without any variations in pace and tone) which sounded almost robotic. Almost 75% of the presenters couldn’t maintain a proper eye-contact with the audience, in consequence, they neither monitored that audience was not listening to them, nor improvised their deliveries to grab the attention of them. 35% of the presenters deviated from their presentation focus therefore could not establish their main arguments (they even did not repeat the central concepts). More than 72% of them could not complete their presentations on time as they chose too broad topics, moreover (it was evident that they didn’t properly rehearse or practice). 59% of them had to wrap-up so abruptly that they could not complete even half of their presentations. However, almost 28% of them managed to conclude their presentations with lasting impressions. More than half of the presenters could not utilize the question-answer session as the last attempt to communicate with the audience. 43% of them completely avoided the question-answer session and therefore failed to connect with the audience.
Most of them became so preoccupied and overwhelmed with information and knowledge that they forgot a crucial element of presentation — communication. A large number of tertiary level presenters suffered as they tried to communicate their information and knowledge with the audience. Almost the entirety of their efforts was exhausted to accumulate and synthesize the information and knowledge. They became excessively concerned regarding the dissemination of information and lost their confidence; moreover, they focused on their deliveries so seriously that they often forgot to utilize their natural and authentic manners of speaking. After stepping onto the platform of the formal presentation, they almost forgot how to communicate naturally and genuinely, and their speech seemed artificial, forced, and pretentious. They committed a blunder when their speeches lost their persuasiveness, as if they did not even believe in themselves. Another blunder was committed when most of them did not rehearse adequately. They failed to utilize the allotted time properly and were forced to end their presentations abruptly. They hardly tried to maintain eye contact with the audience to monitor their engagement; consequently, they could not succeed in building any connections with the audience. As they alienated the audience from their presentations, they lost every chance to establish deep communication with them. Based on the assessment, it can be stated that an alarming number of the presenters shared too much information but were not clear to themselves what they wanted to say; therefore, they could not communicate whatsoever.